Luxury Footwear Client
Luxury Footwear client is a prestigious Italian brand, renowned for its artisanal craftsmanship and timeless designs in luxury footwear.
Objective
A distinguished brand with a storied legacy in the luxury footwear realm sought to enhance its digital visibility and deepen its connection with a discerning clientele. In partnership with our team, this esteemed label was eager to employ location-based targeting strategies, focusing on designing campaigns that are both tailored to individual preferences and finely attuned to regional sensibilities.
Our Approach
From November 2022, the brand embarked on several strategic initiatives with our Geotargeting product:
- Granular Location Analytics: An in-depth analysis of location data was conducted, enabling the brand to discern and invest in the most promising locations.
- Ad Account Settings Audit: The brand underwent a meticulous review and adjustment of their ad account settings to ensure alignment with their target demographics.
- AI Roibox Recommendations: The brand activated our AI-driven Roibox Recommendations, streamlining the optimization process for consistent peak performance.
During the period from November 2022 till now, the client launched six GEO-targeted campaigns. These campaigns witnessed a notable uptick in budget allocation and conversions. The overall performance showed a positive trend in engagement and efficiency, without revealing sensitive KPIs.
Think inside the Box
Yes, you read it right! Best Performance Requires Boundaries. Think Inside The Box With Roibox.