Ultra Events

Geotargeting Campaigns

Ultra White Collar Boxing offers a unique opportunity for individuals with no boxing background to delve into the world of boxing, focusing on fitness, recreation, and charity fundraising.

Industry
Boxing & Fitness
Roibox Tech Stack
Audit, Geotargeting, AI Recommendations

Objective

Ultra White Collar Boxing, a pioneer in introducing boxing to individuals from non-boxing backgrounds, aimed to enhance its online visibility and engagement. Collaborating with us, the organization sought to harness the power of geotargeting to craft more personalized and location-centric campaigns.

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Deep Dive in Granular Location Analytics
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Audit and Adjust Ad Account Settings
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Enable AI Roibox Recommendations
"Our campaigns achieved a remarkable 43% increase in conversions. The ability to reach our target audience was a game-changer."
Gary Tylor
Director, Ultra Events

Our Approach

From November 2022, Ultra White Collar Boxing embarked on several strategic initiatives with our Geotargeting product:

  1. Granular Location Analytics: An in-depth analysis of location data was conducted, enabling Ultra White Collar Boxing to discern and invest in the most promising locations.
  2. Ad Account Settings Audit: Ultra White Collar Boxing underwent a meticulous review and adjustment of their ad account settings to ensure alignment with their target demographics.
  3. AI Roibox Recommendations: The organization activated our AI-driven Roibox Recommendations, streamlining the optimization process for consistent peak performance.

During the period from November 2022 till now, Ultra White Collar Boxing launched several GEO-targeted campaigns. These campaigns witnessed a notable uptick in budget allocation and conversions. A comparative review was conducted between the segmented campaigns and the original BIG Roibox campaign to gauge performance enhancements, without revealing sensitive KPIs.

Think inside the Box

Yes, you read it right! Best Performance Requires Boundaries. Think Inside The Box With Roibox.